Wednesday, August 15, 2007

The Future of Gaming

I am part of the original gaming generation. I can remember when I was six years old, my father bought my mom an Atari for her birthday. I can remember becoming one of the first players to be printed in Atari magazine's 20,000 Pitfall club. The Christmas that I was eleven, Santa brought me a Nintendo and my brother a Sega... and I still consider Mike Tyson's Punch-Out! one of the greatest and hardest games ever created.

And my 19 month-old daughter has followed in her father's gaming footsteps already as she asks to sit and watch me play the Wii.

Video games are experiencing some of the greatest success since the Arcade days. And to call it a reborn fad for our kids would be greatly misunderstanding just how far the passion for gaming goes. According to the ESA's 2006 Sales, Demographic and Usage Data report, the average age of gamers is 33. In fact, 25% of gamers are over the age of 50. As much as we like to portray games as a child's play, there is little that is childish about it. Video games are a part of our society at all levels. Overall, video games took in just under $10 billion dollars last year. I have a guess that the overwhelming success that the Nintendo Wii has with casual gamers will put it over that milestone this year.

By the way, that $10 billion is just for the United States; worldwide is estimated around $38 billion (not including consoles).

And as a self-proclaimed First Generation Gamer, the changes we've already seen in games have been awesome to witness. Games have changed from running-to-the-right scrollers into entire virtual worlds, and there seems to be a virtual world for just about any enthusiast. The controllers have changed from a joystick and a single button into eight button and directionals that can control all three dimensions. And let's not forget motion sensitive controllers, like the Wii, to specialized controllers like Guitar Hero and the upcoming Rock Band. Perhaps the most amazing thing is that a game's storyline has changed from unbending objectives into flexible stories that allow the player to choose their own story lines, decisions and really make the character their own. Because of these developments, game manufacturers are finding renewed interest and new players in the gaming culture.

So where does it all go from here? I'm not sure, but I have some guesses.

Obviously, graphics and sound will continue to improve. The dropping prices of surround sound systems will influence how players and game developers use sound in the gaming experience. As TVs continue to move towards better picture quality, console makers will be sure to be on the cutting edge with them.

The casual gamer will continue to influence the development of console gaming, price and strategy-wise. If there is anything that Xbox and PS3 have learned from the current sales-war, it is that even the most passive gamer is willing to spend a little money for a couple hours of enjoyment.

Games will become more about buying the right to play rather than levels. What do I mean? Think in terms of World of Warcraft; you buy the software and the ability to create characters but the game itself is housed online. Game developers are going to start using this for console games as well, thus allowing them to continually add and improve the games as the characters grow. So your game is not limited to the hardware it is housed on. The advantage of doing this is that your story lines never have to end and, for all intents and purposes, the character will live as long as you do.

Social networks and support groups will continue to play major roles. World of Warcraft is as much about the people you play with as it is about the game. People join groups in the virtual world and it is like a sacred bond. Real world friendships and even marriages have resulted from WoW meetings. As games continue to allow players to flesh out their own characters, the socialization platforms that come with the games will be used in the same ways as Facebook and Myspace, perhaps stronger.

Games will continue to influence education and professional training. Games like Trauma Center are a lot of fun (the player is a surgeon who performs everything from removing cysts to heart surgery) but they have a greater potential if applied to the medical field. The military uses a gaming interface to help train their soldiers for life-or-death situations. From a marketing perspective this is a major yet-to-be-tapped resource but one with serious profits if they make the right games.

I've said it before and I will say it again; I love the age I am growing up in. It's not just gaming revolution, it is evolution. We're going from static to dynamic and creating games that are not just one-dimensional stories but true interactive experiences.

So, if you are not part of the gaming culture, I recommend you check it out... there is something for everyone. And if you are, I hope we meet in the virtual worlds.

Incidentally, if you are ever smitten by someone named Rex Libris in the virtual world, I apologize now.

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5 Comments:

At August 15, 2007 11:54 AM, Anonymous Anonymous said...

So how do we bring this community into the library? Do we simply include "games" in our collection or do we run programs for game patrons?

I dabble but don't consider myself a player, so I am not sure what is best. Plus, everything I see about games in libraries is geared toward YA. As you statistics show, perhaps we should run programs for adults and even seniors.

 
At August 18, 2007 7:42 AM, Blogger Paul said...

Thanks for the post. I agree with you about the evolution, rather than a revolution. There is a historical evolution in game design (although I curious what, if evolution this generation brings to game design - motion control?).

But the evolution is also happening in education. We are moving into more interactive learning situations, more engaging for the player/student and allowing the student the ability to shape and create content.

Cynthia, is where we as librarians can come in. Having games in our collections is important, since it is just another media source and we've done VHS and DVDs for decades. But bringing "gaming" into our libraries happens with the programs we create that contain these characteristics.

 
At August 20, 2007 4:05 PM, Blogger Pburg Free said...

Hmmm---Read about the branch library in - I think - South Carolina that went all out for gaming. But we have already had to limit MySpace and other social networking sites to 2 public PCs. Why? Even with timing software, social network users stayed on all day, every day, on all the public pcs--not so good if you are waiting in line to take an exam, or apply for a job. We do see a lot of gaming on the public pcs, even tho we supposedly filter it out. My question is--does it support the library mission?

 
At August 22, 2007 7:46 PM, Blogger cwood said...

Gaming is growing on Friday afternoons at WDFPL.

Any comments on libraries encouraging gaming on a “big screen” as a meeting room activity? Last week the buzz was so fierce the circ staff requested I check in to see if the YA specialist was still OK. A great time was had by all.

Online gaming -
I’m interested in your thoughts on teens and http://www.runescape.com/ in the library. The local fan base continues to expand at WDFPL.

MapleStory is another story. Does anybody have feedback on this one? It was loaded by a staffer for a patron through gentle persuasion, and crashed a computer last week while I was on vacation. The computer is back up and I have loaded the game under Deep Freeze on one workstation as an exercise in human computer interaction.

Should libraries consider free access issues when reaching a certain goal requires a monetary investment the part of the player? Some online games support purchase of cards for enhanced play experiences.

 
At August 26, 2007 4:52 PM, Blogger kittent said...

Ahhh, but you are just talking about video/computer gaming. There are still old fashioned D&D players out there. My senior husband was taught to count by his mother using cards and his dad was a pinball hustler. He was one of the originals in the local university gaming club (we are talking D&D, and Squad leader, etc. and UIUC helped develop PLATO ...) When our daughter was 12 we threw her to the gamers and she is now happily married to a gamer and both of her children (aged 13+ and 11+) play roleplaying, video, and MMORPG's.

If libraries want to run gaming initiatives, they should remember to archive the paper and dice stuff.

 

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